Four Ways to Connect with Customers on Facebook


A 2014 poll conducted by the Social Media Examiner revealed that a majority of marketers feel that their Facebook pages aren’t effective in connecting with customers. Almost 100 percent of participants said that they used the social media site to connect with customers; meanwhile, a whopping 57 percent of them felt that either their Facebook […]

What Buzzfeed’s Sponsored Posts Are Doing Well


Buzzfeed is taking over. The site was founded in 2006, and has been creating and churning viral content like a well-oiled social sharing machine ever since. It produces shareable, relatable content which ranges in genre from quirky lists to newsworthy stories. Like a teacher who has learned how to effectively utilize lecture, gaming, educational music […]

5 Ways to Become a Better Employee


While the unemployment rate in the United States has been decreasing in recent memory—that number was 6.6 percent in January—today’s workers are competing for jobs that are seemingly scarcer and scarcer. How can that be? Well, despite the lower unemployment figure, the fact of the matter is that the labor participation rate—63.2 percent—is the lowest […]

4 Powerful Motivational Lessons to Learn from the Older Generation


When you encounter a challenge, you may tend to think it’s best to embrace what’s new, rather than learning from what has come before. However, as you’ll see from examples below, some people from past generations struggled with familiar difficulties, but they have used the power of words to teach timeless lessons. Never Doubt You […]

The Benefits of Using a VPN in Business


A virtual private network (VPN) provides a number of benefits for businesses, namely reductions in operating costs, increase in security and more flexibility in regard to accessing and editing files. Businesses often use a VPN to establish a secure network connection, perhaps over a long distance. A virtual private network is essentially a group of […]

Should You Pay for Facebook Ads?


So you’ve taken your business to the next level and really worked hard to make social media marketing a part of your daily routine. You’ve gained a significant Facebook following and feel like you’ve kind of ‘plateaued’ since really taking off. It might be time to take things to the next level…advertising. Yes, the advertising […]

Tips to Remember When Blogging Around the Holidays


The holiday season is one of the busiest times of the year. Between shopping for gifts, wrapping presents and attending parties there’s barely time left to devote to your blog. However, it’s important to continue posting regularly so you can maintain your readership. If you’re finding it stressful to balance blogging and holiday activities, here […]

Post from Alive Campus


Here’s a few posts that I wanted to share for the college students out there. First of all, you don’t know how luck you are! Enjoy this time because as soon as you get that diploma, life as you know it is over. That might have been dramatic. Actually, no, enjoy it.   Here’s a […]